AI Insights · Timothy · January 2021
Top 5 Merge Games Surge in Latin America - Q4 2020 Android Performance Recap
Sensor Tower's Q4 2020 data reveals the performance of the top 5 merge games on Android in Latin America, with significant downloads and active user numbers. Dive into the trends of these engaging puzzle apps.
Merge games have continued to captivate mobile users in Latin America, and the fourth quarter of 2020 was no exception. Sensor Tower provides a detailed look into the performance of the top 5 merge games on the Android platform during this period.
Merge Dragons!, published by Zynga, showed a steady revenue trend with a notable increase towards the end of the quarter, climbing from $24K to over $32K. Downloads saw a peak in early November with 60K before settling down to 32K by the end of December. The game's weekly active users reflected a similar trend, reaching a high of over 263K in November and then stabilizing to around 227K in the last week of December.
Big Fish Games’ EverMerge: Match 3 Puzzle Game also displayed an upward revenue trend, with earnings jumping from $7K to over $14K by the end of Q4. The game experienced a significant boost in downloads during the holiday season, surging from 8K to nearly 25K in the final week of December. Active users followed suit, increasing from 55K to 85K in the same timeframe.
The performance of Merge Magic! by Zynga reflected a more fluctuating pattern in revenue, yet ended on a high note with nearly $5K in the last week of December. Downloads saw a substantial rise in the first week of November, hitting 16K before gradually descending to 7K. Weekly active users presented a gradual increase from 36K to over 43K by the year's end.
LT Fun Inc.'s Park of Monster had a varied quarter, with revenue seeing a peak of $4.5K in the third week of December. Downloads remained low throughout the quarter, with a slight uptick to 113 in the last week. Active users showed a gradual decline, starting from 11K and ending at 7.8K.
Lastly, BETTA GAMES' Mergical-Fun Match Island Game saw revenue climb from $1.2K to over $2K by the close of Q4. The game experienced a notable spike in downloads to over 13K in early November, with active users peaking at over 37K in mid-November before ending the quarter with 32K.
For more insights into the app market and performance analytics, Sensor Tower offers comprehensive data and analysis.